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Navigating New Frontiers at LMA Southwest

The Legal Marketing Association’s (LMA) Southwest Region recently hosted its first in-person conference since 2019. The conference welcomed LMA members from across the region which includes Arizona, Colorado, Louisana, New Mexico, Oklahoma, Texas, and Utah. Led by co-chairs Michael Blachly, Chief Marketing Officer at Gray Reed, and Jessica Jaramillo, Director of Marketing at Ireland Stapleton,…

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Law Firm Holiday Card Series: Part 4

Make Current and Correct Contact Data Part of Your Firm’s Strategy for Holiday Card Success It’s the most wonderful time of the year, but for many law firm marketers it can also be the most frustrating. Our law firm holiday card series provides marketers with tips, tricks, and best practices for a successful holiday card…

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Law Firm Holiday Card Survival Series: Part 3

Leverage Technology as Part of Your Firm’s Holiday Card Process It’s the most wonderful time of year, but for law firm marketers it can also be the most frustrating. From selecting the right card to making sure your contacts receive it, holiday cards can be a real headache for your firm’s marketing team. In the latest…

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Law Firm Holiday Card Survival Series: Part 2

It’s the most wonderful time of year, but for law firm marketers it can also be the most frustrating. From selecting the right card to making sure your contacts receive it, holiday cards can be a real headache for your firm’s marketing team. In our holiday card survival series, we’ll look at some common holiday card…

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Law Firm Holiday Card Survival Series: Part 1

It’s the most wonderful time of year, but for law firm marketers it can also be the most frustrating. From selecting the right card to making sure your contacts receive it, holiday cards can be a real headache for your firm’s marketing team. In our holiday card survival series, we’ll look at some common holiday card…

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How to Unlock Performance in Your CRM: Part 4

With the right data, ROI is easy! In this series, we’ll show you where to find it. Written by Sara Coffey for SurePoint Technologies About the Series Return on investment (ROI) is one of the most important factors in evaluating technology but is often the most misunderstood. Earlier posts shared tips on unlocking performance in…

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How to Unlock Performance in Your CRM: Part 3

With the right data, showing ROI is easy, In this series, we’ll show you where to find it. Written by Sara Coffey for SurePoint Technologies Unlock Performance in Your CRM with Financial Data In our “Why CRM?” series we’re taking a deeper dive into the SurePoint webinar, “Why CRM? Why Now? Strategies for Unlocking Performance…

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How to Unlock Performance in Your CRM: Part 2

With the right data, ROI is easy. In this series, we’ll show you where to find it.Written by Sara Coffey for SurePoint Technologies In the first post of our “Why CRM” series, we discussed the importance of using a system that aligns with your firm’s strategic goals. Often that starts with a gap analysis to…

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How to Unlock Performance in Your CRM: Part 1

With the right data, ROI is easy. In this series, we’ll show you where to find it. Written by Sara Coffey for SurePoint Technologies Does the perfect law firm CRM exist? At SurePoint Technologies, we’re working hard to make sure that iti does. In our recent webinar “Why CRM? Why Now? Strategies for Unlocking Performance…

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