Skip to content

How to Unlock Performance in Your CRM: Part 2

The Data You Need for ROIWritten by Sara Coffey for SurePoint Technologies In the first post of our “Why CRM” series, we discussed the importance of using a system that aligns with your firm’s strategic goals. Often that starts with a gap analysis to understand the problems a CRM can help you overcome. ROI is…

Read More

How to Unlock Performance in Your CRM: Part 1

Strategies for Mid-size Marketers Written by Sara Coffey for SurePoint Technologies Does the perfect law firm CRM exist? Jennifer Whittier, VP of CRM, at SurePoint Technologies, is working hard to make sure that it does. Taking a quick break from developing the next generation of CRM for law firms, Whittier shared her thoughts on why…

Read More